An Alcohol-Free Entrepreneur
After being advised at a young age to give up alcohol for health reasons, Mark Wong looked for a way to turn life’s lemons into lemonade. He founded IMPOSSIBREW in 2021 with the goal of replacing alcohol by creating the third way between drinking and not drinking.
He was awarded the GB Food & Drink Entrepreneur of the Year 2022 and was a finalist for GB Young Entrepreneur 2021. He’s a French Wine Scholar, FWS with multiple WSET awards before the age of 20.
Educated at Durham University and recently praised by BBC hit show Dragons’ Den’s Touker Suleyman as “The Most Credible 24 Year Old (to ever walk through Den’s doors)”. IMPOSSIBREW makes 0.5% ABV beers that give you a relaxing buzz, without hangovers.
He returns to Durham to tell the story of his unexpected entrepreneurial journey.